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IDC: 3Q Global Smartphone Shipments Grow by 2.6%; Apple Shipments Hit Historical New High
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Global smartphone shipments increased by 2.6% to 322.7 million units in 3Q25, driven by strong demand for high-end and AI-supported devices, according to preliminary data from IDC.

During the quarter, Apple (AAPL.US)'s shipments grew nearly 3% to 58.6 million units, setting a new all-time high, while Samsung maintained its global leading position with shipment volume of 61.4 million units.

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IDC expressed optimism for the remainder of the year, believing that promotional activities, AI feature improvements and ongoing device innovation will lead to strong sales by year-end.
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